We help create brand identities, taking into account all aspects of the process – conceptual work on the name (naming), creating the main messages, designing the logo and combining these elements into a complete system. We deal with brands at various stages of development – from start-ups to mature brands.
We create brands from scratch, but also ‘refresh’ existing visual identity systems respecting their historical significance and recognisability. Based on the solutions developed at the logotype level, we design:
- Codified (in the form of a CI book) visual identity systems with a level of complexity adapted to the client’s needs and financial capabilities
- A broad catalogue of printed matter, ranging from letterheads and business cards to corporate publications and presentations
- Vehicle and building signage systems
- Graphic solutions for social media
- Non-standard implementations
We develop the identification systems we have developed through our expertise in:
- Website development
- Corporation publishing (creation of information materials and company publications)